May 29 2008
Advertising eBay Stores
Many people find that advertising their eBay store away from the site can bring in a lot more potential customers than relying on eBay for marketing. EBay stores do rank highly in search engines, but there are other things that sellers can do to advertise them. Stores can be advertised with pay per click ads, or through social networking.
Sellers who advertise their store and bring traffic in that doesn’t come in through eBay are entitled to a fee credit from the site. The referral credit is given to any store owner who uses their referral url to bring in customers. To promote your referral code, take the url of your store and add &refid=store to the end of it, without a space. The referral credit is 75 percent of your final value fees on the sale.
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